SOCIAL MEDIA STRATEGIST FOR SOCIAL IMPACT BUSINESSES

Helping coaches, course creators, and founder-led brands use social media to grow your profit and impact, with joy and ease.

We're provide a clear path to build your brand, authority, and turn your social media into an Effortless Attraction Marketing Machine that magnetizes leads/clients on autopilot and takes you from 6 to 7 figures—in a way that feels good and authentic to YOU.

LET'S CHAT

✔ Stop putting out all-over-the-place content (it's making you look all-over-the-place)

✔ Start beating the algorithm (you need to reach more people if you want to help more people)

✔ Drive more word of mouth + demand for your products and services

How Much is Your Struggle with Social Media Costing You?

✔ You’re seeing no new leads/sales calls booked or ROI

✔ It’s become a total time/energy suck (& you don’t have the time!)

✔ Your reach & engagement are lower than ever

✔ Nobody clicks on your links

✔ You don’t look visually cohesive or like an aspirational brand

✔ You have no clue how to turn your followers into paying customers

✔ You struggle to stand out in such a crowded space

✔ You never know what’s trending until it’s over

✔ What content calendar? You’re always playing catch up

Social media is it’s own WORLD and most businesses lack the specific expertise (and time) to do it right.

We’re a team of social media experts that will build you a strategy/plan to attract your dream clients, convert them into paying customers, and put this process on autopilot so you can stop wasting your resources and start driving results.

Social media doesn’t have to be so overwhelming & frustrating!

There is a secret to making it a whole lot more effortless…

We believe social media is a powerful tool for business owners to make your life easier, not harder!

Our clients are true experts in what they do, and they're ready to make an even bigger difference in this world. They want to attract more leads/clients just by sharing their wisdom, not by having to be salesy or promotional. They want to feel more confident in how to use Instagram, LinkedIn, and more to reach more people, build true thought leadership, and start a movement around their mission. Becoming a true thought leader requires a strategic shift.

Step 1:

You need a social media diagnosis

Your social media isn’t converting—you need an expert’s POV to find out why.

I NEED THIS

Step 2:

You need a social media strategy

To attract leads, build thought leadership, and save time on content creation.

I'M READY FOR IT

Step 3:

You need to create better, more effective content

To spend way less time on it, yet still be sure it’s designed to go viral + convert.

LET'S DO THIS

We’ve Spent 18+ Years Helping Businesses Like Yours Stand Out on Social.

More reach. More revenue. More impact.

Our work drives results.

1 in 5 Reels we create gets 11K+ views

1 in every 8 Reels gets over 20,000 views!

Top 4

Channel

Driving the most traffic to the website (second only to paid advertising channels!)

800K Followers to 1.8M

1M+ new follower growth in less than 2 years

2.7M+ Video Views

On #1 Instagram Reel (125x the client's following size!)

+200% More Engagement

In the first 8 weeks working together

16x Average Post Shares

Per month (aka free word of mouth!) in just 6 weeks

6.5% Engagement Rate

Per post vs. a 1-2% industry-standard

50K+ Organic Impressions

In the first 4 weeks alone, after launching a brand new brand from scratch

Ready for results like these?

LET'S CHAT →

What our clients are saying about us…

“Dawn Ferguson is AMAZING. I have always struggled with social media, but never knew where to start or how to get there. Dawn figured all that out for me and more!

It’s truly amazing what she was able to create for me through this program. What Dawn has done for my business is going to take it the next level and I’m so excited to see what the future holds.

Anyone who works with her will not regret it! Thank you, Dawn!”

- Stevie Trujilio, postpartum doula + pediatric sleep consultant + founder/CEO of Stevie Rose Doula

“This has been an absolute GAME CHANGER!! I’ve been doing social media for 6 years, invested in trainings and no one has ever given me such a CLEAR process.

She’s helped me clarify my brand (using my own words) in a way I could never have done on my own! Her process simplifies social media so much. I now know exactly what to focus on, what messages my audience needs to hear over and over (in different ways of course), and in a way that won’t take over my life.

If you’ve ever felt like you’re throwing spaghetti at a wall with social media or simply feel like you’re spinning your wheels, you need to work with Dawn!”

- Melanie Donohue, Business coach + founder/CEO of Dr. & Mrs. D

“I am one of the lucky businesses that have participated in Dawn's program, and wow - I have been blown away.

The strategy that she put together for us is just what we needed to make a big splash on social with less time and hassle.

If you are contemplating working with her, I would jump on it! Her guidance is worth every penny and more!”

- Kelly Murray, pediatric/adult sleep consultant + functional health practitioner (founder/CEO of Kelly Murray Sleep Consulting)

FREE TRAINING FOR COACHES, COURSE CREATORS & PURPOSE-DRIVEN BRANDS

4 Mistakes to Avoid if You Want Social Media to be Easy AND Actually Profitable 💸

Learn the process behind my PROFIT + IMPACT STRATEGY Framework so you can turn your social media into an Effortless Attraction Marketing Machine that magnetizes new leads/clients on autopilot (without having to post a million times a day or have more than 500 followers).